Studiolane
02Pricing

Setup, then monthly. Half on signing, half the day you launch.

Three tiers, no annual lock-in, no surprise upgrades. The 50/50 milestone-gated setup is non-negotiable — it’s how we promise we’ll show up, and how you stay in control if we don’t.
AThe tiers

Launch

Lane 01

Solo coach or new studio

$2,500setup
$299/ month
  • →Template + branding swap
  • →Marketing site on your domain
  • →Member portal & class booking
  • →Stripe billing built in
  • →Basic onboarding (1 session)
  • →Email support
Start at Launch

Studio

Lane 02 — recommended

Established gym, growing membership

$5,000setup
$499/ month
  • →Everything in Launch
  • →Custom programming library
  • →Member migration done for you
  • →Team training sessions
  • →Priority support, same-day
  • →Quarterly platform reviews
Anchor on Studio

Pro

Lane 03

Multi-location or heavy customization

$10,000+setup
$899/ month
  • →Everything in Studio
  • →Custom integrations (CRM, etc.)
  • →Dedicated dev hours per month
  • →Multi-location architecture
  • →White-glove migration
  • →Direct line to the founder
Talk about Pro

All tiers include hosting, SSL, daily backups, security patches, and the existing Studiolane feature set. No long-term contract — cancel any month.

BHow we compare

Side by side with the rigid-platform crowd.

Marketing site included
Built around your gym, on your domain
Studiolane
Exercise.com
Mindbody
Wodify
Custom workflow per gym
We bend to your gym, not the other way around
Studiolane
Exercise.com
MindbodyLimited
WodifyLimited
We run it for you
Hosting, updates, support — done
Studiolane
Exercise.com
Mindbody
Wodify
Custom feature requests
Days, not quarters
Studiolane
Exercise.com
Mindbody
WodifyRoadmap only
Adaptive-fitness-friendly
Workflows for athletes the industry can't serve
Studiolane
Exercise.com
Mindbody
Wodify
Setup fee
Studiolane$2,500–$10K+
Exercise.com$5,000–$15K
Mindbody$0
Wodify$0
Monthly
Studiolane$299–$899
Exercise.com$200–$1,500
Mindbody$159–$395
Wodify$129–$199
Lock-in contract
Studiolane
Exercise.com12-month minimum
MindbodyAnnual
WodifyAnnual
Money back if we don't ship
50% on signing, 50% on launch — non-negotiable
Studiolane
Exercise.com
Mindbody
Wodify

Pricing for competitors based on publicly listed rates and customer reports. We’ve tried to be fair — if anything looks off, let us know.

CPricing questions

Things owners ask before they sign.

Real engineering hours. Your branded marketing site. Platform configuration around your specific workflow. Member migration. Stripe setup. Team training. A launch plan you actually hit. The competitors charge similar money and ship you a self-serve template — we ship you a launched gym.
DStep in

Book the intake. We’ll quote your tier on the call.

One short reply gets a 60-minute call on the calendar. We learn your gym, sketch the platform, and commit to a launch date — all in 60 minutes.
Book the intake call